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ITC Hotels Charts Ambitious Path to 220 Hotels and 20,000 Keys by 2030

19th July 2025

4 Min Read

ITC Hotels

A New Era of Hospitality Expansion

In a new chapter for Indian hospitality, the illustrious ITC Hotels group has revealed its bold blueprint: an expansion to more than 220 operating hotels and over 20,000 rooms by 2030. This vision, articulated in its 2024-25 annual report, heralds a strategy designed for scale, agility, and partnership-driven growth.

Asset-Light Growth: The Core Strategy

Embracing an asset-light model, ITC Hotels projects that nearly 70% of its room inventory will be managed through contracts and franchising. By prioritizing management contracts, the chain leverages its deep-rooted brand equity to collaborate with asset owners, empowering them with operational expertise while reducing the capital load on the company. This new direction supports quicker expansion and ensures sustainable, low-risk growth.

Six Brands, One Vision

Now an independent entity following its demerger from ITC Limited, ITC Hotels steers a multi-brand portfolio that includes:

  • ITC Hotels
  • Mementos
  • Welcom Hotel
  • Storii
  • Fortune
  • WelcomHeritage

Each brand brings a unique flavor to the Indian luxury and upper-midscale hospitality landscape, keeping pace with evolving guest preferences and positioning the group as one of the country’s fastest-growing chains.

Momentum Over the Past Two Years

  • In the last two years, ITC Hotels unveiled 30 new properties under its expanding portfolio.
  • Of these, 29 are managed or franchised assets across India and Nepal, underscoring the shift to partnership-driven hospitality.
  • A robust pipeline of hotels is queued for launch in the coming years, with a particular emphasis on brownfield developments—transforming existing spaces into new destinations.
  • Today, ITC Hotels operates more than 140 properties with over 13,300 keys, further consolidating its leadership in the sector.

Riding the Industry’s Growth Wave

The Indian hospitality sector’s resurgence in 2024-25 has set the stage for ITC Hotels’ ambition. Economic stability, soaring domestic travel, and aggressive government investment in infrastructure and connectivity together fuel demand, even as supply tries to keep pace. ITC Hotels’ rapid expansion thus aligns perfectly with a market brimming with potential.

Synergy Through Strong Partnerships

With its asset-right approach and an unwavering focus on brand credentials, ITC Hotels is building robust alliances with property owners. This not only accelerates its growth but also deepens trust with partners and guests alike—delivering signature service and hospitality across every location.

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