India’s Home Interiors Market to Reach $24.5B by 2030

Imagine walking into a home that reflects not just comfort, but identity—a living space crafted with care, design, and modern functionality. India’s home interiors market is experiencing this transformation at an unprecedented scale, projected to grow from USD 12.33 billion today to USD 24.5 billion by 2030.

What is Driving This Growth?

The surge is fueled by rising disposable incomes, rapid urbanization, and an increasing desire for personalized homes. According to recent reports, a well-designed interior not only improves quality of living but can enhance property resale value by up to 70% and secure rental premiums of nearly 45%. This means interiors are no longer a luxury—they are a necessity.

Focus on 2 and 3 BHK Units

Interestingly, demand is concentrated in 2 and 3 BHK homes, which together account for 95% of the market. Mid-sized homes, ranging from 750–2,000 sq. ft., dominate demand, especially within properties priced between INR 2–5 crore. These segments represent nearly half the market, proving that interiors are closely tied to India’s evolving housing trends.

Consumer Spending Habits

The average Indian household spends INR 560 per square foot on interiors. Bedrooms and kitchens attract the most investment, contributing 54% of total spending. Delhi NCR leads with INR 580 per square foot, followed by Bengaluru at INR 520 and Hyderabad at INR 490. This regional difference highlights both purchasing power and design preferences across metros.

The Rise of Full Home Design

One of the biggest shifts has been the popularity of Full Home Design (FHD). More than 80% of homeowners now prefer comprehensive solutions over piecemeal designs, seeking end-to-end services for their living spaces. This trend is shaping how interior brands and designers package their offerings.

Tier 2 Cities Joining the Race

While Tier 1 cities like MMR, NCR, Bengaluru, and Pune continue to dominate, there is growing interest in interiors from Tier 2 cities. With rising incomes and aspirations, these cities are expected to play a pivotal role in expanding the interior design ecosystem in the years to come.

The Road Ahead

India’s home interiors market is no longer just about design—it’s about lifestyle, investment, and future value. As families increasingly see interiors as essential to comfort and returns, the journey to USD 24.5 billion by 2030 seems not only possible but inevitable.