What is AR and VR in real estate?

AR (Augmented Reality) and VR (Virtual Reality) are technologies transforming real estate by providing immersive experiences. AR overlays digital elements onto the real world, allowing users to visualize changes to a property, like virtual staging. VR creates a fully immersive environment where users can virtually tour properties from anywhere. These technologies enhance customer engagement, streamline property viewing, and accelerate decision-making. In PropTech India and globally, AR and VR are integral to technology in real estate, revolutionizing how properties are marketed and sold.