
In a major expansion move, the Ashtech Group has formally entered the Indian real estate sector with a robust ₹1800-crore investment in its first residential project in Greater Noida. Known primarily for its production and technology ventures, the company is now positioning itself as a long-term player in NCR’s rapidly growing housing market.
The announcement was made during a dedicated press briefing in Noida, where senior officials outlined the project’s vision—sustainable, design-forward homes built to meet modern living demands. The Managing Director highlighted the plan to integrate energy-efficient systems, green construction materials, and future-ready amenities to appeal to today’s environmentally conscious homebuyers.
Greater Noida continues to draw interest due to its expanding infrastructure ecosystem, including the Noida-Greater Noida Expressway, improved internal roads, and proximity to the upcoming Noida International Airport in Jewar. These developments have boosted confidence among both end-users and investors, making it a strategic market for Ashtech’s first residential venture.
The project aims to cater to urban professionals, young families, and mid-segment buyers seeking high-quality homes with long-term value appreciation. With NCR’s real estate market strengthening post-pandemic, this launch aligns with evolving buyer expectations for sustainable yet lifestyle-rich living spaces.
Ashtech Group has committed to providing regular construction updates and community engagement opportunities as the project progresses. Their entry marks a significant milestone for Greater Noida’s development trajectory and sets the stage for future expansions in the region’s residential landscape.
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