The Pillars of Modern Real Estate: Leading Brands Shaping India's Infrastructure

The Pillars of Modern Real Estate: Leading Brands Shaping India's Infrastructure

Real estate is not just about towering structures and sprawling communities; it is a symphony of innovation, craftsmanship, and sustainability. At the heart of this transformation are the industry’s most trusted product brands—each playing a pivotal role in shaping modern infrastructure. From revolutionary building materials to state-of-the-art electrical solutions and designer sanitaryware, these brands form the backbone of the real estate sector. Their commitment to quality, functionality, and aesthetics ensures that India's architectural landscape continues to evolve with global standards.

As India’s real estate sector expands, these product innovators drive the industry forward, setting new benchmarks in sustainability, efficiency, and design. Let’s explore the key players defining this evolution.

Bajaj Electricals: Illuminating Indian Homes

A household name in India, Bajaj Electricals has been a pioneer in electrical solutions for over 80 years. Known for its reliable and energy-efficient lighting, appliances, and fans, the brand has seamlessly integrated smart technology into daily life.

With a focus on sustainability, Bajaj Electricals continuously innovates energy-saving products that not only enhance convenience but also minimize environmental impact. Shekhar Bajaj, Chairman & Managing Director of Bajaj Electricals Limited, has led the brand’s journey while holding key positions in industry associations like ASSOCHAM and IMC.

CERA: Redefining Elegance in Sanitaryware

Since its inception in 1980, CERA has been at the forefront of India’s sanitaryware and building materials industry. Offering an array of faucets, sanitaryware, and tiles, the brand blends aesthetics with cutting-edge technology.

CERA’s sustainability-driven innovations, such as water-saving faucets and dual-flush systems, reflect its commitment to environmental responsibility. Under the leadership of Vikram Somany, the brand continues to be a preferred choice for homeowners, architects, and builders.

Kohler: Elevating Bathroom Experiences

Since its entry into the Indian market in 2006, Kohler has revolutionized bathroom design with its high-end products, including toilets, lavatories, faucets, bathtubs, and showers. The brand’s state-of-the-art Experience Centres across India provide customers with an immersive glimpse into Kohler’s innovative offerings.

With a strong focus on water-saving technology and contemporary design, Salil Sadanandan, President of Kohler South Asia & Asia Pacific, ensures that Kohler remains synonymous with excellence in bathroom solutions.

Knest: Pioneering Sustainable Construction

A leader in aluminum formwork systems, Knest is transforming construction practices with its lightweight, durable, and reusable solutions. By reducing construction timelines and material wastage, Knest aligns with the global push for environmentally responsible building methods.

Under the leadership of Nitin Mittal, Chairman & MD, Knest has built a reputation as a trusted partner for developers and contractors seeking precision-driven construction solutions.

Legrand: Powering Smart Homes and Infrastructure

A global leader in electrical and digital building infrastructure, Legrand has been synonymous with innovation for over a century. Offering a diverse portfolio of switches, sockets, home automation, and circuit breakers, the brand’s commitment to sustainability is reflected in its energy-efficient solutions.

Deepak Patil, COO of Group Legrand India, has been instrumental in establishing the brand’s strong presence in India, making it a go-to choice for developers and homeowners seeking smart and sustainable electrical solutions.

Magicrete: Reinventing Construction with Precast Materials

Founded in 2008, Magicrete is a pioneer in precast construction materials, specializing in AAC blocks, precast panels, and dry mix products. These innovative solutions provide superior insulation, soundproofing, and durability while ensuring eco-friendly construction.

Guided by Sourabh Bansal, Managing Director, Magicrete has emerged as a preferred partner for developers looking for sustainable and cost-effective building materials.

Pidilite ICA: Crafting Excellence in Wood Finishes

A joint venture between Pidilite Industries and Italian brand ICA, Pidilite ICA has set new benchmarks in premium wood finishes and adhesives. With a wide range of polyurethane and acrylic coatings, the brand blends craftsmanship with sustainability.

Under the leadership of Bharat Puri, Managing Director, Pidilite continues to drive innovation in interior design and furniture manufacturing.

Polycab: Revolutionizing Electrical Infrastructure

As India’s largest manufacturer of wires and cables, Polycab plays a vital role in enhancing energy efficiency and safety. With a global presence in 70+ countries, Polycab ensures top-tier electrical solutions for commercial and residential spaces.

Inder T Jaisinghani, Chairman & MD, champions the Make in India initiative, reinforcing Polycab’s commitment to indigenous manufacturing excellence.

Roca: Setting New Standards in Bathroom Solutions

With a legacy spanning over a century, Roca is a global leader in sanitaryware and bathroom solutions. Operating in over 170 markets, Roca integrates eco-friendly technology into its products, from dual-flush toilets to water-saving faucets.

Under K. Nirmal Kumar, Managing Director, Roca India continues to introduce premium, sustainable, and stylish bathroom innovations tailored for the Indian market.

Supreme Industries: Innovating Plastic Piping Solutions

Established in 1942, Supreme Industries is India’s leading manufacturer of plastic piping systems. Offering a wide range of products, including pipes, fittings, and water management solutions, the brand caters to diverse sectors such as agriculture, construction, and industrial applications.

With a commitment to technological advancement, Supreme ensures high-performance solutions that enhance durability and efficiency.

Ultratech Cement: The Backbone of Indian Construction

As India’s largest cement manufacturer, Ultratech Cement plays a vital role in shaping modern infrastructure. Its commitment to sustainability is evident through the adoption of renewable energy and carbon-reduction initiatives.

Under the leadership of C. Jhanwar, Managing Director, Ultratech Cement remains synonymous with durability, performance, and green building initiatives.

VOX: Redefining Interior Design

VOX is a renowned European brand offering high-quality furniture, home furnishings, and decorative wall panels. The brand has gained strong recognition in India, catering to the evolving needs of modern architecture and interior design.

Varun Poddar, Founder of VOX India, envisions a future where creativity and sustainability come together to redefine interiors with premium design-driven solutions.