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How Estates by Per Annum Redefined Real Estate Investing in India

26th May 2025

4 Min Read

The Dawn of a New Era in Indian Real Estate

In a landscape long dominated by high barriers and sluggish capital movement, a quiet revolution is underway. In April 2025, Per Annum launched Estates, a fractional real estate product that has already rewritten the rules of property investment in India. Within just 30 days, Estates soared past the ₹100 crore AUM milestone—a feat that signals more than just numbers; it marks a pivotal shift in how Indians perceive and participate in real estate.

Breaking Down Barriers: From Exclusivity to Accessibility

Traditionally, luxury real estate was the playground of high-net-worth individuals and institutional investors. But with Estates, this exclusivity has been shattered. Now, for as little as ₹10 lakh, retail investors can co-own premium properties by top-tier developers like Godrej and Trump, in coveted locations such as Golf Course Road.

This democratization is more than a marketing promise—over 500 investors joined in the first month alone, a testament to the pent-up demand for accessible, high-potential real estate opportunities.

A New Investment Philosophy: Growth and Agility

Unlike traditional models focused on rental yields and long-term holding, Estates is engineered for growth and timely exits. By targeting under-construction projects in high-growth micro-markets, investors can enter early—when prices are low and upside is at its peak.

In these emerging areas, property values have surged 25–30% in less than a year, fueled by rapid infrastructure upgrades and booming corporate hubs. This approach is not just about owning property—it's about maximizing returns with precision and speed.

Simplicity Meets Security: The SPV Advantage

At the heart of Estates’ model is the Special Purpose Vehicle (SPV) structure. Each investor becomes a legal partner in the SPV, ensuring transparent ownership, clear rights, and a seamless exit process. This innovative structure removes the headaches of maintenance, tenant management, and resale struggles, offering a streamlined path to wealth creation.

Momentum Builds: The Road to ₹500 Crore

With ₹100 crore AUM achieved in record time, Estates has set its sights on an ambitious new target—₹500 crore by the next quarter. Backed by upcoming projects from renowned developers like Sobha, Godrej, and Birla, and a user base exceeding 500,000, Per Annum is poised to meet the growing appetite for structured, premium real estate investments.

Why Estates Matters: Empowering Every Investor

For years, Indian real estate was either an elite luxury or a capital trap. Stocks were fast but volatile, gold was stable but slow. Estates offers a new path: low-entry, high-return, and hassle-free. With projected returns exceeding 50% over 2–3 years, the platform’s disciplined property selection and early-stage entry model create real, sustainable upside—executed with institutional-level planning and transparency.

But perhaps the most profound impact is this: Estates empowers everyday investors. No longer is premium real estate the preserve of the ultra-wealthy. Now, anyone with ₹10 lakh and a vision can participate in India’s real estate growth story.

Conclusion: Trust, Timing, and Transformation

Estates by Per Annum isn’t just a product launch—it’s the birth of a new investment category. With ₹100 crore AUM in just 30 days, 11 high-value units sold, and momentum accelerating, Per Annum has tapped into the core of what investors seek: trust, timing, and aspiration, all wrapped in a transparent, structured offering.

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