Redefining Urban Luxury: Sobha Aurum Ascends in Greater Noida

Redefining Urban Luxury: Sobha Aurum Ascends in Greater Noida

As the sun rises over the bustling corridors of Greater Noida, a new landmark begins to take shape—one that promises to elevate the standards of luxury living in the Delhi-NCR region. Sobha Limited, a name synonymous with quality and trust in Indian real estate, embarks on a transformative journey with its latest venture: Sobha Aurum.

Nestled in the heart of Sector 36, Greater Noida, Sobha Aurum is more than just a residential project—it is a vision realized. Spanning 3.46 acres, this ambitious development boasts a staggering potential of 9.3 lakh square feet, with two majestic towers that will soon grace the skyline. These twin structures, each a testament to architectural brilliance, will house 420 meticulously designed apartments, offering residents a blend of sophistication and comfort.

At the core of this project lies a commitment to excellence. Sobha Limited is investing approximately ₹800 crore to bring this vision to life, a bold statement of its intent to redefine luxury in Greater Noida. The land, acquired through a competitive auction for around ₹160 crore, is now set to become a vibrant community of discerning homeowners.

Sobha Aurum is not just about homes—it is about lifestyles. The project will offer a range of residences, from elegant 1BHKs to expansive 4BHKs, with prices starting at ₹1 crore and reaching up to ₹3.5 crore, ensuring there is something for every aspiration. Each apartment is designed to maximize space, light, and privacy, with select units featuring private terraces and corner balconies that open to breathtaking views.

But what truly sets Sobha Aurum apart is its dedication to creating a holistic living experience. Over 2.5 acres will be dedicated to lush open spaces and recreational amenities. The centerpiece is a sprawling 15,072 sq. ft. clubhouse, where residents can unwind, connect, and celebrate. Outdoor amenities include a lap pool, leisure pool, children’s play area, multi-sport court, and an exhibition lawn—every detail crafted to nurture well-being and community spirit.

With all necessary regulatory approvals in place, Sobha Aurum is poised to set a new benchmark in the region. It marks Sobha Limited’s first foray into Greater Noida and its fifth project in the Delhi-NCR market, following the success of Sobha International City in Gurugram.

“Entering Greater Noida marks a significant new chapter in Sobha’s journey,” says Jagadish Nangineni, Managing Director of Sobha Limited.“Over the past 30 years, we have built a legacy grounded in quality, transparency, and trust—values that have earned us the confidence of our customers across India. As we step into this dynamic market, we are confident that our commitment to excellence will set a new benchmark in luxury living for the region.”

This project is not just a milestone for Sobha Limited but also a beacon of progress for Greater Noida. It reflects the city’s rapid growth and its emergence as a preferred destination for premium real estate. With a legacy of over 145 million square feet delivered across India, Sobha Limited continues to shape skylines and transform lives.

• Project: Sobha Aurum
• Location: Sector 36, Greater Noida
• Area: 3.46 acres
• Development Potential: 9.3 lakh sq. ft.
• Investment: ₹800 crore
• Apartments: 420
• Price Range: ₹1–3.5 crore
• Land Cost: ₹160 crore (auction)
• Amenities: Clubhouse, pools, play area, sports court, exhibition lawn
• Regulatory Status: All approvals secured
• Developer: Sobha Limited