Truliv’s Bold Leap: Hospitality Redefined with BCCL’s Strategic Investment

A New Chapter in Co-Living and Hospitality

Truliv, the innovative co-living startup based in Chennai, has embarked on an exciting growth journey by securing a strategic equity partnership with Bennett, Coleman and Company Limited (BCCL), one of India’s most influential media conglomerates. This landmark collaboration values Truliv at ₹356.50 crore, marking a significant milestone in the company’s mission to transform the hospitality and alternative real estate landscape in India.

Fueling Expansion and Innovation

The fresh infusion of capital will empower Truliv to accelerate its expansion into new cities, enhance its technology platforms, and develop a diverse portfolio of alternative asset classes. The company’s vision extends beyond traditional co-living, with plans to introduce holiday homes and retirement living options, each tailored to meet the evolving needs of modern residents.

Founders’ Vision: Pioneering the Future of Living

Founded in 2019 by Rohit Reddy and Ranjeeth Rathod, Truliv operates as a subsidiary of DRA. The founders are driven by a passion for reimagining residential experiences, blending real estate efficiency with the warmth and sophistication of hospitality. Truliv’s asset-light, built-to-suit model ensures flexibility and scalability, enabling the company to adapt swiftly to market trends and demographic shifts.

Serving a Mobile, Diverse Population

Truliv’s high-occupancy properties are designed for today’s dynamic professionals, digital nomads, and young urban migrants. By offering thoughtfully curated living spaces, the company fosters vibrant communities that prioritize comfort, convenience, and connection. Truliv’s current holiday homes segment is just the beginning; its roadmap includes student housing, retirement communities, and nature-centric living solutions, each crafted to deliver unique, lifestyle-enhancing experiences.

A Vision for Growth and Impact

With ambitious plans to scale into new markets and diversify its offerings, Truliv is poised to become a leader in India’s hospitality sector. The company projects annual revenues of ₹200 crore within the next three years, reflecting its confidence in the growing demand for innovative, future-ready living solutions.

Building Communities, Shaping the Future

As Truliv continues to expand its footprint and portfolio, it remains committed to delivering impactful, quality-driven experiences that cater to a wide range of residents. With the backing of BCCL and a clear vision for the future, Truliv is set to redefine the way India lives, works, and connects.