Which real estate portals are most used in India?

The most widely used real estate portals in India include 99acres, MagicBricks, Housing.com, and NoBroker, along with newer platforms and regional sites.

Major Portals

• 99acres, MagicBricks, and Housing.com list sale and rental properties across many cities, and have large audiences.
• NoBroker focuses on listings without brokerage.

Other Platforms

• Platforms such as Square Yards, Anarock, and developer sites also attract buyers, and social media and classifieds also play a role.
• Regional and local portals serve specific cities.
• Ask whether the company is profitable and how it makes money, since a large valuation does not always show business strength.
• Check how often a portal updates its listings, since stale ads waste your time, and report fake or duplicate listings to the portal.

How to Use Them Well

• Compare listings across portals, and check dates and photos, since listings may be outdated or duplicated.
• Verify RERA registration and avoid paying money to unverified sellers.
• Use portal tools for price trends, but cross-check with registered deals.
• Check the latest news, since mergers, valuation cuts, and leadership changes can alter a company's status.
• Look at the quality of agent responses and the accuracy of photos before you visit, since poor listings often signal careless sellers and waste a lot of time.

Use several portals and verify listings independently before you contact or pay anyone.